Business Development Manager
POSITION TITLE: Business Development Manager, Varimixer
FLSA STATUS: Exempt
REPORTING TO: Vice President of Sales & Marketing
POSITION SUMMARY
The Business Development Manager is responsible for developing the Foodservice, food retail, supermarket, and bakery markets for Varimixer products. This person will utilize Middleby National Accounts, direct contacts, dealers and Food Retail Distributors to target independent and chain supermarkets, commissaries, bakeries, food processing and restaurants. This role serves as the product expert for the Varimixer product line assisting in application requirements, training and other matters related to Varimixer opportunities.
The role is responsible for creating and implementing a business development strategy, identifying new business and product opportunities, building key relationships, while negotiating and closing business deals. This includes support to all customers at the management level, and achieving corporate profitability goals, pricing recommendations and coordination of selling activities. This executive pulls together, communicates, and collaborates with the right team of company resources to manage and grow these important accounts
RESPONSIBILITIES
- Develop an overall go-to-market strategy to penetrate national accounts, food retail chains, independents, bakeries and commissaries. Develop and create profitable new business opportunities.
- Develop and execute training plans for Globe/Varimixer RSM’s and national account manager to prepare them for selling Varimixer into the foodservice industry.
- Assist with Varimixer product application and technical expertise in rep and dealer sales activities when needed.
- Manage national and regional accounts through the development of strong business relationships with key customer contacts and decision makers. This includes populating Globe/Varimixer’s database with this information, which includes emails and phone numbers.
- Manage segment profitability and develop pricing recommendations.
- Be the liaison between the customer and Globe/Varimixer to coordinate and manage the execution of all programs/projects:
- Collaborate with Globe/Varimixer resources to define customer expectations and product specifications which includes performance, price, application, and timelines.
- Work closely with Product Management, Engineering and Customer Service teams to ensure Varimixer’s competitive advantages are realized with the customers.
- Manage the communications externally with customers and internally with the Globe/Varimixer team to ensure all information is shared and understood by all necessary stakeholders.
- Monitor and communicate on all market and competitor activities and provide updates and reports on accounts to Globe/Varimixer.
- Plan and prioritize sales activities with each targeted account to ensure achievement of agreed upon business goals and objectives. Identify formal and informal decision makers and create a program that meets products, service and financial goals of targeted accounts and Varimixer.
- Communicate and coordinate sales activities with the Vice President of Sales.
- Assist in the development of new products to capitalize on Varimixer’s unique product offerings.
- Attend national and international tradeshows when needed.
QUALIFICATIONS
- Bachelor’s Degree required or 3+ years’ experience in the food retail B2B capital equipment business.
- Experience in a technical, engineering environment with long development cycles.
- Proven business development skills with strong ability to interface well with customers at all levels.
- Experience at a “matrixed” organization and understand how to collaborate with multiple functions and coordinate product achievements by capitalizing on all company resources to meet customer needs.
- Experience with costs and pricing technical products. Ability to understand pricing models and translating product information and costs with large account customers.
- Proven ability to create and present sales strategies and the execution plans associated with these strategies. This includes ability to provide sales presentations to customers at all levels.
REQUIRED PHYSICAL/MENTAL ABILITIES
- Strong interpersonal skills for external and internal customers
- Strong problem solving and creative skills with the ability to exercise sound judgment and make decisions based on accurate and timely analyses.
- Strong business sense. Ability to analyze a situation, gather data and provide reports/information that is easily understood and accurate for all stakeholders.
- Strong analytical abilities
- Strong in strategic and consultative sales
- Proven success at national business development and account management
- High level of integrity and dependability
- Strong sense of urgency and results-orientation.
- Exceptional leadership abilities.
- Collaborative business partner. Needs to be seen as a team player who is committed to the business.
- Travel 40 - 60%, domestic, unassisted, possible international travel
- Position is located remotely/virtual office
If you are dynamic and results-oriented professional looking to contribute to the growth and success of a leading foodservice equipment manufacturer, please submit your resume and cover letter detailing your qualifications to rfeasel@globefoodequip.com
Globe Food Equipment/Varimixer USA is an Equal Opportunity Employer (EOE/M/F/Vets/Disabled) and welcomes all qualified applicants.